One traveller’s ‘latest discovery’ is another’s old favorite

Around five years ago the glossy travel mags started talking up Croatia as the next hot destination and travel journos were writing about the country as if it had only just been discovered. The Croatian National Tourism Board saturated the global media with their ‘Mediterranean As It Once Was’ campaign and everyone bought it. And … Read more about One traveller’s ‘latest discovery’ is another’s old favorite

Death of the guidebook?

That’s the headline of a story in The Age yesterday written by former Lonely Planet writer Chris Taylor who recounts his discovery that the author who’d updated the China guide before him hadn’t visited places himself, but had sub-contracted a cafe owner (who subsequently recruited his cousin!) to do the research instead. Taylor argues that … Read more about Death of the guidebook?

We’re all going on a glamping holiday – again, and again, and again

A problem with the travel media, and the US media in particular, is their enthusiasm for publishing syndicated travel stories (they’re cheaper) and their preference for masking that the story was syndicated (everyone wants to publish original content, right?), which means the same story appears in a dozen or more different publications in different guises. … Read more about We’re all going on a glamping holiday – again, and again, and again

The travel media goes glamping

As the cool camping phenom- enon was peaking in the UK last year, ‘glamping’ was starting to gain momentum in North America, where travel journalists admitted the trend had just recently traversed the Atlantic: “It’s known as “glamping,” or glamorous camping, a British import inspired by A-listers who wanted to be in touch with nature … Read more about The travel media goes glamping